Coffee is a massive global market. Roughly 2.5 billion cups of coffee are consumed around the world every day and sales exceed more than US$70 billion a
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Le Méridien’s quality equation
As global hotel brands sink significant dollars into gearing their lobbies for a new generation of travellers, one chain is bringing it undefined
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Melitta Professional Coffee Solutions takes coffee on holiday
There was a time when many hotels saw a disadvantage in providing a quality coffee offering, recalls Oliver Welschar, Key Account Manager International for Melitta Professional
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A hotel lobby and coffee for the people
Business travellers should have an easier time finding a decent cup of coffee and comfortable pubic work space, thanks to a resurging trend in the hotel
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Spending with their hearts
The argument for a sustainable supply chain has taken different forms over the years. Initially, the need to protect natural resources fell in the corporate social responsibility
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Fairtrade by India, for India
After 19 years of certifying Indian farmers’ produce for sale on the international market, Fairtrade is now marketing Indian products directly to Indian consumers. Launched in Bangalore,
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Dunkin’ Donuts’ global expansion
As the world’s largest coffee consuming country, more than 100 million Americans drink a total of more than 400 million cups of coffee a day. Around 20
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Is Kopi Luwak cruel coffee?
Depending on who you speak to, Kopi Luwak is either a delicacy, a novelty or the result of a cruel and exploitative industry. But, whether it
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Ecom Sustainable Management Services: marketing sustainability in coffee certification efforts
Joeri Kalwij may be working towards an idealistic vision of how the coffee industry should operate, but he is doing so informed by a strong dose
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An app-etite for profits
As global internet usage rates shift towards access by smartphones and tablets, marketers are finding unique ways to get their brands into consumers’ pockets. They’d be silly
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