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La Marzocco awards a Linea Mini in Instagram campaign

by Ethan Miller
April 21, 2020
in News
Reading Time: 2 mins read
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La Marzocco has announced Hannah Newhall the winner of a Linea Mini home espresso machine in its #lamarzoccosharing Instagram competition.

The campaign was launched a month ago, intending to bring a bit of positivity to the coffee community while is fights through this difficult time.

La Marzocco asked its followers to share a coffee-related moment that was impactful in their lives, with the #lamarzoccosharing hashtag on Instagram. The campaign generated more than 1500 submissions.

Newhall included a memory of her wedding and the special gift to all of the wedding guests.

“We love the sweet ways that the rhythms of coffee create space for connecting with others. Our sweetest coffee memory is that of sharing coffee with all our loved ones at our wedding (almost) three years ago!! Jonathan & I home-roasted coffee beans a few days before our wedding and sent them home with our guests as wedding favors. After our ceremony, we enjoyed the first sips of coffee as Mr. & Mrs with our guests”- the winning post.

La Marzocco’s social community spans globally, and the campaign was seen and submitted by people in all continents around the world. The espresso machine manufacturer says post topics frequently included the message of hope, love, and happiness. Whether it was traveling through an unknown country, learning about origin first-hand, or sharing the first cup of coffee with a future mate.

La Marzocco thanks everyone who participated and generously shared that special moment.

For more information, visit international.lamarzoccohome.com/en

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