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Caffe Agust: Green ideas, infinite possibilities in sustainable coffee roasting

From the March 2012 issue.

As concerns about global warming abound, one company is leading the pack with a strong, sustainable ethos and a commitment to a wider cause.

Marco Corsini Caffe AgustA Native American once told Marco Corsini: “When one person has killed the last animal on earth, after the last fruit has been eaten and the last fish has been caught, when everything is destroyed, only then will they learn that money cannot be eaten.”

It is this powerful proverb that Corsini, Managing Director of Caffe Agust, says he refers to each time he makes an executive decision about his roasting company.
At the foot of the Alps in the town of Brescia in Northern Italy, Corsini’s father Augusto founded Caffe Agust in 1956. The company took its title from Augusto’s nickname, and he sold his roasted coffee door-to-door to local residents with the slogan ‘The smallest roaster – but the best coffee’.

Corsini, an agricultural technician, now leads the 56-year-old company, with his son Giovanni, incorporating the sustainable principles that build on his father’s environmentally-conscious philosophy.

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